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Essential Marketing Skills

Course_Reference: 
PTP21
Manufacturer: 
0
Training_Provider: 
82
Summary: 

Our Essential Marketing Skills course goes through the whole process of marketing goods and services, from the creation of a product to ensuring that customers will come and buy more from you in the future.

Audience: 

Any person involved in marketing that wishes to hone their skills.

Objectives: 

  • Greater knowledge of marketing principles
  • The ability to make the most effective use of marketing tools
  • How to draw up and implement a strategic marketing plan

  • Course Objectives

  • The 7Ps of Marketing

  • The Marketing Mix

(A look at all the methods of marketing available and how they can complement each other.)

  • Determining The Best Methods of Marketing

(Looking at their competition, each delegate looks at their own specific marketing role and decide which methods would be best.)

  • Participants To Draw Up Their Own 12 Month Marketing Plan And Give A Presentation

  • How To Design Effective Advertising

(Looking at the importance of using the right words, colours, pictures, music etc when creating advertising and promotional material.)

  • How To Evaluate Your Marketing Strategies

(Using a well-proven planning method, delegates will be given the tools to evaluate and improve existing and future marketing strategies.)

  • Participants To Re-evaluate Their 12 Month Marketing Plan

  • Summary & Action Plans Agreed

Description: 

Our Essential Marketing Skills course goes through the whole process of marketing goods and services, from the creation of a product to ensuring that customers will come and buy more from you in the future.

Keywords: 
Essential Marketing Skills,7Ps of Marketing,Marketing Mix,Marketing Strategies,Marketing Methods

Software Vendor

IT Technical

Business Skills