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Marketing For The P.A. And Adminstration Personnel

Course_Reference: 
REEMPA
Manufacturer: 
0
Training_Provider: 
35
Summary: 

This course provides a practical introduction to what marketing is, it's role, marketing tools, terminology and how it can benefit your business. It is ideal for those who have no prior marketing training but work with or support the marketing department.

Audience: 

This is a new marketing course, aimed particularly at Secretaries, PAs or administration staff who act as an assistant to a marketing manager, work with marketing or support marketing. It will enable you to understand better and be more effective in your marketing relationships.

Objectives: 

  • What marketing really is?
  • How marketing works with other departments
  • Marketing terminology
  • Basics of the marketing mix, choosing promotional tools and marketing planning?
  • How to apply marketing tools to your organisation
  • Working with marketing and advertising agencies
  • How to add value to your relationship with marketing
  • How to be more effective in your role

  • What is marketing?
  • How marketing works with the rest of the organisation
  • Basic marketing theory
  • The marketing mix and using promotional tools
  • Simple marketing planning tools
  • Applying live examples
  • Key marketing roles
  • Working with agencies
  • Terminology & definitions - a summary
  • Conclusions

Description: 

This course provides a practical introduction to what marketing is, it's role, marketing tools, terminology and how it can benefit your business. It is ideal for those who have no prior marketing training but work with or support the marketing department.

Keywords: 
PA Marketing,Administration Personnel Marketing,practical introduction to marketing,how it can benefit your business

Software Vendor

IT Technical

Business Skills