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Professional Written Communication

Course_Reference: 
HFPWC
Manufacturer: 
0
Training_Provider: 
23
Summary: 

Organisations and individuals establish their credibility with professional and well-written communication. This two-day course provides delegates with immediate and practical guidance on how to communicate effectively and professionally through written communication.

Audience: 

An introduction to business writing for individuals who are looking to save time and produce accurate and professional business correspondence with confidence.

Objectives: 

By the end of this course you will be able to:

  • Plan, prepare and write with greater confidence.
  • Construct letters, memos and emails that get results.
  • Produce written communications that relay your message to the recipient in a positive, professional and persuasive manner.
  • Save time and handle correspondence with less instruction.
  • Adapt your writing style to suit the nature of the correspondence whilst achieving clarity and brevity.
  • Write accurately and professionally, avoiding unnecessary jargon or cliché & eacute;s.
  • Avoid common errors and use sentences, paragraphs and punctuation correctly and effectively.
  • Analyse and edit your work quickly and constructively, and adopt effective proofreading techniques.

The Principles of Effective Business Writing

  • Types of business documents: letters, emails, facsimiles and minutes

Avoiding Common Problems

  • The rules and reasons for grammar - avoiding common pitfalls
  • Building better sentences - using punctuation to aid understanding
  • Vocabulary, spelling, jargon and slang
  • Formal words, proprietary names, copyright

The Recipient

  • Focusing on the reader’s requirements
  • Using the right approach - responding to complaints, giving information, getting action, interesting customers etc.
  • Creating an impact - getting and maintaining the reader’s attention
  • The use of 'action words' to inspire positive response and results

Preparation and Approach

  • Clearly defining the objectives of the document
  • Gathering factual information to assist in conveying your message
  • Organising your thoughts/material logically
  • Simple structuring - the T.I.P.E. approach

Styles of Writing and Being Persuasive

  • A 'reader-friendly' style - compelling openings and positive conclusions
  • Informative, persuasive or assertive writing
  • Imaginative use of vocabulary

Developing Your Style of Business Writing

  • Overcoming 'word inflation' and 'cutting out the waffle'
  • Writing in a clear, concise and professional business manner
  • Expressing yourself - conversational and appealing writing
  • Enhancing your language skills and expanding your vocabulary

Constructive Self-analysis

  • Avoiding redundant phrases, unnecessary jargon and clichés
  • Identifying and correcting grammatical errors
  • Proof-reading and editing - avoiding time-consuming rewrites

Personal Development

  • Refining your skills - learning to get it right first time
  • Formulating an action plan

Description: 

Organisations and individuals establish their credibility with professional and well-written communication. This two-day course provides delegates with immediate and practical guidance on how to communicate effectively and professionally through written communication.

Keywords: 
Improve Written Communication,practical guidance,professional written communication,establish credibility

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